Performance Marketing for Finance Company

How our data-driven performance marketing approach transformed lead generation for a financial services company.

Challenge

The finance company needed to increase their qualified lead volume while maintaining or reducing their customer acquisition costs in a highly competitive market with strict regulatory requirements.

Solution

We restructured their entire marketing funnel, implementing sophisticated targeting, personalized content journeys, and multi-channel optimization to attract and convert high-value prospects more efficiently.

Results

• 215% ROI on marketing spend
• 123% increase in qualified leads
• 39% reduction in lead acquisition cost
• 58% improvement in lead quality scores