Conversion Optimization for Retail Chain

How we significantly improved online conversion rates for a multi-location retail business.

Challenge

Despite having strong traffic to their website, the retail chain was experiencing low conversion rates and struggling to turn visitors into customers, limiting their online revenue potential.

Solution

We conducted an in-depth analysis of user behavior and implemented a series of targeted optimizations to the website UX, checkout process, and personalization features, significantly improving conversion rates.

Results

• 87% increase in conversion rate
• 32% increase in average order value
• 145% increase in revenue from existing traffic
• 12% improvement in customer retention